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Month: October 2023

Success Story and Success Factors of Accenture

Accenture is a global professional services company that provides services in strategy, consulting, digital transformation, and operations. It is one of the world’s largest consulting firms, with over 733,000 employees in more than 200 cities in 120 countries. Accenture serves more than 9,000 clients—including more than three quarters of the Fortune Global 100 and Fortune […]

Marketing Strategies and Marketing Mix of Honda Motors

Honda Motor Company, Ltd. is a Japanese public multinational conglomerate corporation primarily known as a manufacturer of automobiles and motorcycles. Honda has been the world’s largest motorcycle manufacturer since 1959, reaching a production of 400 million by the end of 2019. It is also the world’s largest manufacturer of internal combustion engines measured by volume, […]

Marketing Strategies and Marketing Mix of Dell Technologies

Dell Technologies Inc. is one of the world’s leading technology companies, providing a broad range of products and services that enable customers to build and run their digital futures. Dell’s products and services include personal computers (PCs), servers, data storage devices, network switches, software, computer peripherals, HDTVs, cameras, printers, and electronics built by other manufacturers. […]

Marketing Strategies and Marketing Mix of IBM

IBM, formally known as the International Business Machines Corporation and affectionately called “Big Blue,” is a distinguished American multinational technology company headquartered in Armonk, New York. With a global footprint extending across more than 175 countries, IBM is a key player in the world of technology, specializing in computer hardware, middleware, software, and a wide […]

Marketing Strategies and Marketing Mix of Boeing

Boeing, often referred to as “The Boeing Company,” stands as an iconic American multinational corporation. This aerospace powerhouse is renowned worldwide for its prowess in designing, manufacturing, and globally distributing an impressive array of products. From airplanes and rotorcraft to rockets, satellites, telecommunications equipment, and missiles, Boeing’s innovation knows no bounds. Beyond crafting these technological […]

Marketing Strategies and Marketing Mix of General Motors

General Motors Company (GM) is a renowned American multinational automotive manufacturing corporation headquartered in Detroit, Michigan, United States. With a rich history dating back to its establishment in 1908, GM has played a pivotal role in shaping the global automotive industry. The company is globally recognized for its ownership and production of four iconic automobile […]

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