Marketing Strategies and Marketing Mix of LVMH’s Loewe
In the realm of luxury fashion, Loewe stands as a beacon of Spanish heritage, exquisite craftsmanship, and unwavering dedication to contemporary design. Founded in Madrid in 1846 by Enrique Loewe Roessberg, the brand has traversed over a century of fashion evolution, seamlessly blending its rich artisanal roots with the dynamic pulse of modern style. Today, […]
Marketing Strategies and Marketing Mix of Massimo Dutti
Massimo Dutti is a Spanish premium clothing retailer specializing in cashmere and wool products. It was established in 1985 and is owned by Spanish multinational company Inditex. Massimo Dutti is a higher-end brand within Inditex, and is more associated with the masstige market. When Massimo Dutti was founded in 1985, its product range was limited […]