Day: May 11, 2025

There was a time when digital marketing was based on gut feelings and the occasional hope for a lucky break. And the truth is, instincts still matter—a lot. Great marketers have gut feelings for a reason: they know their audience, they’ve seen trends, and they’ve got creative chops. But here’s the thing—instinct without data is like trying to […]

Starting a restaurant is equally exciting and terrifying, usually requiring a hefty upfront investment. New-age smells of freshly brewed coffee, some sizzling culinary magic, and chattering of happy customers all are dreams that require lots of money to make into reality. Securing the funding becomes labyrinthine for the uninitiated restaurant owners. It is important to […]

As e-commerce continues to grow, so do the number of ways retailers can manage logistics and order delivery. Two models that often confuse new and growing businesses are fulfillment and dropshipping. While both help online sellers avoid handling shipping themselves, they differ significantly in how inventory, branding, and customer experience are handled. For e-commerce founders […]