Hightouch – Founders, Business Model, Funding & Competitors
Hightouch is a San Francisco–based data-activation platform that pioneered the reverse ETL approach. Rather than importing data into a warehouse, Hightouch extracts curated data from warehouses (Snowflake, Redshift, BigQuery, etc.) and loads it into operational SaaS tools (CRMs, email platforms, ad networks, customer support, etc.). In practice, Hightouch lets business teams (marketing, sales, finance, support) […]
This Simple Trick Can Help You Save Tons of Wasted Warehouse Space
There was a moment last year when I stood in my warehouse, sweating like an unpaid intern, and thought: “I hate this place.” I didn’t hate the work, and I definitely didn’t hate the people. It was the space. Or more accurately, the waste of it. We had pallets stacked like Jenga towers, aisles too […]
