Brand | Tata Consultancy Services – Inside One Of The World’s Largest IT Company
Imagine being a subsidiary of a $107 billion organization and contributing to about 70% of the group’s profit and 90% of the group’s revenue. Imagine creating such an impact that the group doubles its profit because of a subsidiary contributing higher dividends. That’s what Tata Consultancy Services, or fondly called TCS, means for Tata Sons. […]
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Marketing Concept | Guerilla Marketing
Guerilla marketing is an unconventional marketing technique or concept that is different from traditional marketing. It is generally executed in an open space where more public visits, places like streets, railway stations, etc. make it easier to garner more attention. It is implemented to enhance the engagement with the existing customers as they will recognize […]
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