Category: Brand

Bo International is a leading private label service provider in the market today. They excel in manufacturing skincare, haircare, cosmetics, personal care, and beauty products. Their speciality lies in custom formulation that allows brands to select the ingredients they want in their products. Apart from third-party cosmetics manufacturing, they also offer customised packaging options, branding, […]

VedaOils, from the word ‘go’, has been a revolutionary name in the natural products and ingredients segment. Aayush Gupta, the CEO and founder of VedaOils, envisioned bringing a brand that reflects the goodness of nature. In this journey so far, they have achieved a reputation for helping startups and nature enthusiasts with open arms. They […]

Founded in 1937 by William Lightfoot Schultz, Old Spice has transformed from a classic grooming brand associated with a mature, masculine identity into one of the most iconic, humorous, and edgy personal care brands on the planet. Owned by Procter & Gamble since 1990, Old Spice is a textbook example of how rebranding and storytelling […]

In the vast landscape of global cosmetics brands, Maybelline stands as an enduring icon that has shaped the beauty industry for over a century. What began as a simple homemade concoction in early 20th century Chicago has evolved into one of the world’s most recognizable makeup brands, with an extensive product range distributed in 129 […]

Axe, known as Lynx in some regions, is one of the most recognizable brands in men’s grooming, offering a range of products including deodorants, body sprays, antiperspirants, shower gels, hair products, and colognes. Owned by Unilever, Axe was first launched in 1983 in France and quickly expanded across Europe, North America, and beyond. Over the […]

Semrush is one of the biggest names in SEO. This tool covers everything from website audit to keyword research and competitor analysis—all in one place. But even with a big stack of great features, its price and complexity push users to find a decent alternative to Semrush. Good news for you! We’ve tested and reviewed […]

The cybersecurity landscape continues to evolve at a breakneck pace, with threats becoming increasingly sophisticated and damaging. CrowdStrike has established itself as a leader in endpoint protection and threat intelligence, but many organizations are researching alternatives that might better suit their specific needs or budget constraints. Did you know that the endpoint security market is […]

The enterprise HR and financial management software market has evolved dramatically over the past decade, with competition reaching unprecedented levels in 2024! Did you know that Workday now commands over 40% of the cloud HCM market share, making it one of the most dominant players in the space? This remarkable growth has prompted competitors to […]

The global paint and coatings industry stands as a testament to innovation and continuous evolution in industrial chemistry and consumer products. Recently, this sector has reached unprecedented heights, with market projections indicating a value of $255.59 billion by 2032. This remarkable growth reflects not just expanding construction and automotive sectors, but also innovations in sustainable […]

The global data center industry stands at the forefront of digital transformation, experiencing unprecedented growth and evolution. Recently, this sector has become more critical than ever, serving as the backbone of our increasingly digital world. The market’s trajectory is nothing short of remarkable, with projections indicating that the global data center colocation market will reach […]

The global spirits and beverage industry stands at a fascinating crossroads of tradition and innovation, with Diageo maintaining its position as one of the world’s largest alcoholic beverage companies. In 2023, the global spirits market achieved a remarkable milestone, reaching $797.7 billion in sales value, demonstrating the industry’s robust growth and evolving consumer preferences. Today, […]

The industrial automation landscape is experiencing unprecedented transformation as Industry 4.0 technologies reshape manufacturing and industrial processes. ABB, a global leader in this space, faces robust competition from several formidable players. According to recent market analysis, the global industrial automation market achieved a remarkable milestone of $205.9 billion in 2023, with ABB commanding approximately 11% […]

The pharmaceutical industry represents a fascinating intersection of science, economics, and global health. At its core, this industry is about more than just creating medications—it’s about solving some of humanity’s most pressing medical challenges, extending human life, and improving quality of living across the globe. GlaxoSmithKline (GSK), a pharmaceutical giant with roots dating back to […]

Joining the MMORPG gaming world in 2004, World of Warcraft enjoys its position at the top of the ranking. The game has attracted hundreds of millions of customers and set up the benchmark of a fully-fledged business for the industry. Blizzard really succeeded in making the game a business. The company has monetized it and […]

Dove, a flagship brand of Unilever, has become a global symbol of beauty, confidence, and self-care since its inception in 1957. Originally introduced as a revolutionary beauty bar with moisturizing properties, Dove has evolved into a multibillion-dollar brand spanning personal care categories, including skincare, haircare, and deodorants. Known for its commitment to redefining beauty standards, […]

Chanel is a French luxury fashion and beauty brand that was founded in 1909 by Gabrielle “Coco” Chanel. The company initially began as a millinery shop in Paris, but eventually expanded into clothing, accessories, and fragrances. Today, Chanel is one of the world’s most recognized and influential fashion brands, with a reputation for timeless elegance […]

Minute Maid, a brand synonymous with freshness, quality, and innovation, has become a household name across the globe. Renowned for its diverse range of fruit juices and beverages, Minute Maid is a cornerstone of The Coca-Cola Company’s non-carbonated beverage portfolio. Founded in 1945 in Boston, Massachusetts, the brand started with a single product—frozen orange juice […]

Ben & Jerry’s, an iconic American ice cream company, is synonymous with indulgence, creativity, and social responsibility. Founded in 1978 in Burlington, Vermont, by childhood friends Ben Cohen and Jerry Greenfield, the brand has grown from a small scoop shop to a global powerhouse, celebrated for its premium ice cream and its unique approach to […]

Perrier, a symbol of sophistication and refreshment, has carved a niche in the global beverage industry with its iconic sparkling mineral water. Founded in 1863, Perrier originates from the Vergèze spring in the Gard region of southern France. Known for its distinctive green bottle, effervescent quality, and crisp taste, the brand represents a fusion of […]

Olay, formerly known as Oil of Olay, is a globally recognized skincare brand that has been synonymous with beauty, youth, and innovation for over seven decades. Founded in 1952 by Graham Wulff, a chemist from South Africa, Olay began its journey as a revolutionary product addressing the skincare concerns of women. What set Olay apart from its […]