Painting a Picture of Rivals: Top 10 Competitors of Asian Paints in India
Asian Paints is a well-known paint company that has been a leader in the Indian paint industry for over seven decades. With its wide range of products, strong distribution network, and innovative marketing strategies, Asian Paints has become a household name in India. However, there are several other brands like Asian paints that compete with […]
Top 10 Competitors of Hyundai
Hyundai is a popular South Korean automotive manufacturer that produces a range of cars, from compact vehicles to luxury sedans. While Hyundai has a strong reputation in the automotive industry, there are several other companies that offer comparable vehicles and compete with Hyundai for market share. In this article, we will discuss the top 10 […]
The Man Your Man Could Smell Like: A Case Study on Old Spice Branding Campaign
Old Spice is a brand that has been around for over 75 years. While it has a loyal customer base, it was struggling to connect with younger audiences who perceived the brand as outdated and uncool. In 2010, Old Spice launched its “The Man Your Man Could Smell Like” campaign, which was aimed at repositioning […]
The “Unreal” Journey of Epic Games: A Look at Its Business Model, Revenue And Growth
Epic Games is an American video game and software development company. The company was founded in 1991 by Tim Sweeney, and its headquarters are located in Cary, North Carolina. Epic Games is best known for developing popular video game franchises such as Unreal, Gears of War, and Fortnite. Epic Games started out as a game […]
Faire – History, Business Model, Investors, Revenue & Growth
Faire is an online wholesale marketplace that connects independent retailers with small and medium-sized makers and brands. The company was founded in 2017 and is based in San Francisco, California, USA. Faire offers a curated selection of unique and high-quality products across a variety of categories, including home goods, fashion and accessories, beauty and personal […]
Chargebee – History, Business Model, Revenue, Growth & Future
Chargebee is a subscription billing and management software designed to help businesses automate their recurring billing operations. It provides a platform for managing customer subscriptions, billing, invoicing, and payments. With Chargebee, businesses can create and manage subscription plans, set up automated recurring billing, and handle customer payments seamlessly. The platform also offers advanced features such […]
CoinDCX – History, Business Model, Revenue, Growth & Future
CoinDCX is one of the leading cryptocurrency exchanges in India, offering a secure, reliable, and user-friendly platform for buying, selling, and trading cryptocurrencies. The company was founded in 2018 by Sumit Gupta and Neeraj Khandelwal, both of whom have extensive experience in the financial and technology sectors. The goal of CoinDCX is to provide Indians […]
Cred – History, Business Model, Marketing, Funding & Growth
Cred is a digital platform that offers various financial services to its users, including credit score tracking, credit card payments, personal loans, and investment options. The company was founded in 2018 and is headquartered in Bangalore, India. One of the unique features of Cred is its rewards program, which incentivizes users to pay their credit […]
Urban Company – Story, History, Business Model, Funding &Growth
Urban Company is an Indian technology company that provides a platform for connecting customers with local service providers in various categories such as beauty, wellness, home repairs, and other professional services. The company was founded in 2014 by Abhiraj Bhal, Varun Khaitan, and Raghav Chandra, and it was previously known as UrbanClap. The company operates […]
Rapido – Story, Business Model, Growth & Marketing Strategies
Rapido is a popular on-demand bike taxi service available in several cities in India. The service allows customers to book a bike ride through a mobile application, which is then matched with a nearby Rapido captain (rider) who can provide the ride. Rapido offers a cost-effective and convenient alternative to traditional taxis, especially for short […]
Revolut – Story, History, Business Model, Funding, Growth & Future
Revolut is a digital banking and financial services company that was founded in the United Kingdom in 2015. The company provides a range of financial services, including a multi-currency prepaid debit card, currency exchange, cryptocurrency exchange, and peer-to-peer payments. Revolut aims to make financial services more accessible and convenient for people around the world by […]
Klarna – Founders, Business Model, Investors, Growth & Future
Klarna is a Swedish financial technology company that provides a range of payment and shopping services to consumers and merchants. The company was founded in 2005 and has since grown to become one of the most popular payment options in Europe and the United States. Klarna offers several payment options, including “Pay now” options, such […]
Licious – Story, Founders, Business Model, Growth & Funding
Licious, located in Bengaluru, is India’s largest D2C unicorn. The farm-to-fork concept, used by the startup, which includes owning the whole back-end supply chain and cold chain, is a highly successful and scalable model which rates them so high in meat industry. It operates in 28 cities of India including Bengaluru, Hyderabad, Delhi, Gurugram, Faridabad, […]
Marketing Strategies & Business Model Of ESPN Sports
ESPN is a sports entertainment company founded by three guys called Scott Rasmussen, Bill Rasmussen, and Ed Eagan. Currently controlled by two companies: The Walt Disney Company owns 80% and Hearst Communications owns 20%. Bill Rasmussen, his son Scott Rasmussen, and Ed Eagan formed the channel in 1979. ESPN primarily broadcasts from studio facilities in […]
Email Marketing Tools To Ensure Content Marketing Success
Email Marketing can play a vital role within your overall marketing strategy. At its core, Email Marketing allows you to target different segments of your audience on a 1-to-1 basis, with carefully tailored and personalized messaging. Let’s discuss some Email Marketing tools that will ensure your strategy becomes a huge success – In-House vs Outsourcing […]
The Role of Email Marketing In Effective Digital Marketing Strategy
Email Marketing can play a vital role within your overall marketing strategy. At its core, Email Marketing allows you to target different segments of your audience on a 1-to-1 basis, with carefully tailored and personalized messaging. Until more ephemeral media, such as Social newsfeed where content is only visible for short periods, Emails exist in […]
Checkout.com – Startup Story , Business Model, Growth & Funding
Checkout.com is a London-based online payment transaction and payment gateway startup. It specializes in the creation of technology that allows businesses to execute and manage all of their online transactions from a single platform. Checkout.com simply connects buyers, companies, and online payment systems so that payments are completed fast and potential fraud is caught as […]
Canva – Founders, Business Model, Growth, Funding & Success
What is Canva? Canva is a free online graphic design tool that allows anybody to create many forms of visual material. Thanks to its enormous template library and vast stock picture portfolio, this includes everything from social media visuals to presentations, posters, and papers. How Canva Started? / Origins of Canva Melanie Perkins, the founder […]
Grammarly – Founders, Business Model, Growth Story & Revenue
With the internet’s growing potential to influence humanity, digital content have become crucial component of the online economy. We all know that “a pen is mightier than a sword,” and in this age of modernity, the actual power of writing is displayed, as it reaches out to an increasing number of people globally. With companies prospering […]
The Quirky Marketing Strategies Of D2C Beauty Group MyGlamm
MyGlamm is an Indian e-commerce website that sells cosmetics and personal care items. It was established in 2015 and is headquartered in Mumbai, India. The Good Glamm Group and Sanghvi Technologies jointly control the firm. The startup became the first Indian unicorn startup in the DTC beauty and personal care industry in 2021. Business Model […]