Brand | Electronic Arts (EA Sports) – Nurturing the Digital Artists since 1982
“In the year 2148, humanity has discovered the advanced alien settlements on the planet Caryto. It is the first alien contact with the humans but it turned out to be hostile and the war broke out. You (Commander Shepard) who is leading the special space forces have to resolve the ongoing conflict to achieve peace […]
Brand | BuzzFeed – Creating The Best Digital Media Strategies
BuzzFeed is a New York-based Internet media organization established in 2006 by the entrepreneur Jonah Peretti. Known for its shareable news posts, quizzes, digital media strategies and it’s signature “listicles,” BuzzFeed has developed to incorporate 11 versions—from Australia to Mexico—and has brought $496 million up in capital as of January 2017, comprising an arrangement with […]
Brand | Netflix – Creating A Winning Brand Strategy
In the modern era, nothing has taken over the world successfully, like Netflix. The online video streaming service provider has become a household name with its timeless branding, expanding slate of Originals, and a global expansion well underway. The concept of Netflix was originated when the CEO Reed Hastings was charged a $40 late fee […]
Brand | OnePlus Phones – Because We Must “Never Settle”
While at a meeting with the team in a cafe, all the 5 members noticed that they were using iPhones. The reasons for not using android were the bad build quality, software not intuitive, and many more reasons. This was where the idea popped in and OnePlus came into the picture. The people who had […]
Featured | boAt Lifestyle – A Brand That Helps Plug Into Nirvana
Well, if you are someone who loves music and has earphones plugged in most of the time, then you’ve probably heard about this brand. Well-established in India now, boAt is only four years old and was incorporated in 2016 by Aman Gupta. Since then, it has captivated millennials across the spectrum with its attractive pricing, […]
Brand | Royal Enfield – The Success Story And Branding Strategies
If there’s one thing in the world whose craze never goes out of fashion, it has to be the craze of motorbikes. And when it comes to bikes, the fandom of a particular brand of motorcycles is beyond anyone’s imagination. It’s the brand of Royal Enfield. And why not? There’s hardly anything as stylish as […]
Brand | Google X – The Adobe Of Google’s Most Ambitious Projects
Google needs no introduction. Today, it is one of the most valuable, profitable, and futuristic companies in the world. Innovation is in the flesh and bones here, employees treated as owners, and failures embraced with truest of hearts. Out of innovation and love for big ideas, born is a company that is so technically efficient […]